How do I invest online?

Online investment process: First time user

Online investment process

Registered/Existing user

Registered/Existing user

Advantages of Online Investment

  • Easy to use and fast: online investment is one of the most simple modes of investing. You simply need to select the online investment option and fill in your personal and banking details and start investing
  • Transparent and secured transactions: You need not worry about the disclosure of your banking details as we use the most secured and trusted applications which provide the highest level of security to your confidential data
  • Hassle free and convenient: By investing online one does not have to go through the hassles of visiting the branch offices. You can sit in the leisurely environment of your home and make your investments
  • 24 x 7 access: You don't need to devote your precious working hours for your investment needs. One can go online and start investing at any hour of the day.

Investment by filling Application Form

  • Purchasing during NFO Like: companies, even mutual funds offer new fund offering. It is when we launch the scheme for the first time. You can buy units at par (usually Rs.10) on this occasion.
  • Purchasing existing mutual fund units: You can buy units of an open-ended scheme any time at the NAV-related price. You can buy the scheme directly from the mutual fund or through its distributor.

You are required to fill up an application form and subsequently give a cheque or demand draft for the amount to be invested


Selling your mutual fund scheme

You can sell or redeem units very easily. As per Sebi guidelines, a mutual fund unit holder has the right to receive redemption or repurchase proceeds within 10 days of the redemption or repurchase request.

When should you sell your mutual fund investment is a crucial question. Ideally, you should sell when you have met your target profit. The other reason is that you need the money or your age profile calls for a different asset allocation. Any major changes in the objective of the fund or a sharp rise in expenses could also be valid reasons to redeem units. Following a favorite fund manager is also a usual practice. However, it need not be always rewarding.

Can I get my money back whenever I need it?

How can I Track the performance of my Mutual Funds

You can assess the performance of your mutual fund investment by looking at the appreciation in the NAV of the scheme.

The appreciation in NAV is available over different periods of time (one month, three months, six months, one year, three years, since inception), against relevant benchmarks and against average returns offered by mutual funds in the same category.

For example, if you have invested in a diversified equity fund, you can benchmark your return against the BSE Sensex, as it is representative of the whole market. If your fund has outperformed the Sensex in the long term you can be sure that the fund manager has done a good job. However, if it is lagging the benchmark in the long term, you should closely watch the fund (its investment strategy, portfolio, etc.) and quit it if there is no improvement in its performance.

Information sources: Every financial daily offers daily NAVs of all mutual fund schemes. Magazines also come out with annual survey of mutual funds. There are even magazines dedicated entirely towards mutual fund industry. Internet is also a great place for information. There are dedicated sites such as amfiindia.com as well as financial sites, which offer information on mutual funds.